About Cookies
Cookies are small text files placed on your device when you visit a website. They allow the site to remember information about your visit — such as your language preference or whether you have accepted our cookie policy — and help us understand how visitors interact with our content.
This site uses three categories of cookies: essential (required for the site to function), analytics (to measure performance) and marketing (to run retargeting campaigns). You can accept or decline non-essential cookies via our cookie banner.
Strictly Necessary Cookies
These cookies are required for the website to function and cannot be disabled. They do not track personal information for advertising purposes and do not require consent under GDPR.
| Cookie name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| Marketing Clinic | Stores your cookie consent preferences so you are not asked again on every visit. | 12 months | ||
| Server | Maintains your session state across page requests. Deleted when you close your browser. | Session |
Analytics & Performance Cookies
These cookies help us understand how visitors use our website — which pages are most visited, where users drop off and how long they spend on each section. All data is aggregated and anonymised; no personally identifiable information is stored. These cookies are only set if you consent.
| Cookie name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| Google Analytics | Registers a unique ID used to generate statistical data on how you use the website. | 2 years | ||
| Google Analytics 4 | Used by Google Analytics 4 to persist session state across requests. | 2 years | ||
| Google Analytics | Registers a unique ID that is used to generate statistical data on how you use the website. | 24 hours | ||
| Google Analytics | Used to throttle request rate — limits data collection on high-traffic sites. | 1 minute |
We have enabled IP anonymisation in our Google Analytics 4 property. Google processes analytics data under its own privacy policy. See Google Privacy Policy.
Marketing & Retargeting Cookies
These cookies are set by our advertising partners to build a profile of your interests and show you relevant adverts on other websites. They work by uniquely identifying your browser. These cookies are only set if you consent to marketing cookies.
| Cookie name | Provider | Purpose | Expiry | Type |
|---|---|---|---|---|
| Meta (Facebook) | Used by Meta to deliver, measure and improve the relevance of advertisements. Identifies browsers for ad targeting. | 3 months | ||
| Meta (Facebook) | Stores the last click ad information — helps attribute conversions to the correct ad click. | 2 years | ||
| Meta (Facebook) | Primary advertising cookie used by Meta to deliver, measure and improve the relevance of ads. | 3 months | ||
| Google Ads | Used by Google AdWords to re-engage visitors that are likely to convert to customers based on past online behaviour. | Session |
Meta processes advertising data under its own privacy policy. See Meta Privacy Policy.
How to Control Your Cookie Preferences
Via our cookie banner
When you first visit our site, a consent banner appears. You can accept all cookies, accept only essential cookies, or customise your choices. You can change your mind at any time by clearing your browser cookies and revisiting the site.
Via your browser settings
All modern browsers allow you to block or delete cookies. Note that blocking all cookies may affect the functionality of this and other websites. Browser instructions:
Opt-out tools
Changes to This Policy
We review and update this Cookie Policy periodically as we add or remove cookies and tracking technologies. The "Last updated" date at the top of this page indicates when the policy was last revised.
For any questions about our use of cookies, contact us at privacy@marketingclinic.info. For broader data questions, see our Privacy Policy.